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giffgaff X D&AD

The challenge: to explain how giffgaff are on their way to becoming a B-Corporation and what this means for the company, through a series of Instagram story assets.

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My concept was to create a B-Corporation recipe for better

business, focusing on the “key ingredients” needed to

succeed. I created a 3D papercraft set which I used to film a short stop-motion animation, in order to bring this idea to life.

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